How often should I track local rankings?
Most businesses track their main keywords weekly or every two weeks, which is often enough to catch real changes without spending credits on noise. Highly competitive markets, or periods when you're actively changing your profile, can justify more frequent scans. Campaigns let you set the schedule once and run it automatically.
Can local rank tracking help me outrank larger competitors?
Yes. Local rankings depend heavily on distance and relevance, so a smaller business can beat a larger brand in the areas closest to it and for the services it does best. Local rank tracking shows exactly where you already win, where larger competitors take over, and which gaps are worth closing first.
How much does local rank tracking cost?
Every new account gets 100 free credits to start, no credit card needed. Google Maps scans use one credit per grid point, so a 7x7 scan uses 49 credits. Paid plans start at $24.99 a month, and every plan includes unlimited locations and keywords.
What is a geo-grid in local rank tracking?
A geo-grid is a set of evenly spaced points laid over a map around your business. Local Falcon runs your search from each point and shows your rank there as a color-coded pin, from 3x3 (9 points) up to 21x21 (441 points), so you can see how your visibility changes across the area.
Which platforms can I track local rankings on?
Local Falcon tracks Google Maps and the Google Business Profile Map Pack, Apple Maps, and AI platforms including ChatGPT, Gemini, Google AI Overviews, and Google AI Mode, all with the same geo-grid approach.
What is local rank tracking?
Local rank tracking measures where a business ranks in local search results, like the Google Maps 3-Pack, Apple Maps, and AI assistants, for a given keyword. Because local results change with the searcher's location, Local Falcon checks rankings from every point on a grid across your area instead of from a single spot.
