Campaign Report

Campaigns work best when you group together businesses that are in areas with similar population densities, such as businesses in rural areas and businesses in urban centers. You can also create Location Groups, and add those groups to a Campaign Scan.

Yes! You can edit the business locations and keywords, Campaign Scan schedule, and Campaign Report notification email, as well as toggle the Campaign on and off, at any time after you create a Campaign in Local Falcon. Grid Size and Scan Radius settings can be edited up until the first scan runs.

We recommend running individual "baseline" scans for the business locations you want to run Campaign Scans for in order to get an idea of what settings to use. This will also help you determine which business locations make the most sense to group together in Campaigns.

No. You can choose not to send Campaign Report notification emails while creating a new Campaign Scan, or turn them off for existing Campaigns at any time.

Yes, you can filter the data within individual Campaign Reports using Location Groups and subgroups to see only the data for certain business locations within that Campaign. You can then easily share these filtered reports with stakeholders by clicking the "Share" button.

Yes, Campaign Scan geo-grids are fully customizable for each location included in the scan. Simply click on any grid point (map pin) you want to disable when setting up or editing Campaigns.

Falcon AI automatically generates Campaign Report analysis when you run a Campaign Scan, providing a high-level overview and actionable insights to improve performance for your local SEO Campaigns. The AI looks at aggregated data from all the Scan Reports generated for individual locations within a Campaign, identifying strengths, weaknesses, opportunities, and competitor insights across multiple locations.

Falcon AI identifies top-performing and underperforming locations, highlights successes and challenges, analyzes competitor rankings and keyword strategies, and offers strategic suggestions to improve local SEO efforts. It also categorizes specific issues by priority, making it easier to focus on the most impactful optimizations first.

Simply run a Campaign Scan in your Local Falcon dashboard (Falcon AI is automatically enabled, with the option to disable it). Once completed, Falcon AI's analysis will be instantly available within the Campaign Report, ready to help guide your local SEO strategy with actionable insights.

Yes, Falcon AI is enabled by default for new Campaign Scans and will automatically generate a high-level analysis of performance for all locations and competitors found in your Campaign Report.

Absolutely! Campaign Reports are fully connected to your Falcon Agent, allowing you to discuss specific reports and generate even more AI-powered insights and strategic recommendations to boost your Campaign's performance.

Yes, you can disable grid points for any location included in a Campaign Scan to customize the shape of its geo-grid, optimizing credit usage and data visualization. You can also choose a different scan radius or grid size for any location in your Campaign.

Yes, you can modify the grid size and radius for each location.

By default yes, but you can opt to associate specific keywords with specific locations if you don't want to scan all keywords for all locations.

Yes. Local Falcon Campaigns support AI search visibility tracking, so you can measure how your business appears across AI platforms as part of your ongoing local SEO campaigns.

When you create or edit a Local Falcon Campaign, you can select AI search platforms as visibility data sources. Campaigns will automatically schedule and run recurring scans for all selected platforms, collecting AI visibility data using the same Campaign Scan settings.

Yes. Simply go to your Campaigns and check the box next to any Campaign Scans you want to pause or resume, then hit the Pause/Resume button at the bottom of the page.