What exactly does Local Falcon track for my Google Business Profile?
Local Falcon tracks where your business appears in Google's local pack results (the Google 3-Pack) across your entire service area. Unlike basic rank trackers that check your average position from a single location, Local Falcon creates a geo-grid around your business and checks your rankings from multiple points, showing exactly where you rank well and where you don't at the hyperlocal level. Beyond GBP rank tracking, Local Falcon's Falcon Guard can also monitor your Google Business Profile for changes, wanted or unwanted, and tracks key GBP Performance Metrics, including clicks, calls, and direction requests.
What is a Google Business Profile?
A Google Business Profile (GBP) is a free business listing on Google that allows you to manage how your business appears on Google Search and Maps. It includes your business name, location, hours, photos, services, products, reviews, and other important information that helps customers find and learn about your business.
What is Google's local pack?
The local pack, also known as Google's 3-Pack, is a prominent feature displayed at the top of Google's local search results, typically showing three Google Business Profile listings that match the user's search query. It's one of the most visible and competitive spaces for local businesses aiming to attract nearby customers.
