Local SEO & AI Search Visibility Platform
The Most Accurate Local Rank Tracker
How visible is your business in local search and AI responses? Local Falcon offers a bird's-eye view of local rankings in Google and Apple Maps, plus mentions from major AI Platforms, in an intuitive geo-grid map format with unique AI analysis and recommendations.
Visibility for Top Brands:
Rankings.ioWalmartOlive GardenAppleCox AutomotiveNeighborlyaamcoTim HortonsEpic Web StudiosBurger KingUS StorageYard HouseBenny and COCheddarsHot TopicKelsey-Seybold ClinicRestaurant Brands International Inc.

Google Map Pack engagement statistics

Track Local SEO Performance Over Time

If you've ever searched for anything local, you're familiar with the Map Pack — three featured business profiles, neatly packaged together atop search results.

The Google Map Pack attracts a whopping 70 percent of clicks — meaning if your location is not included, it may as well be invisible.

Local Falcon's Share of Local Voice (SoLV "solve") metric is based on how frequently your listing show up in the Map Pack for a search term and radius. The greater the SoLV, the greater your local search visibility. Automating scans using Campaigns will make it easy to see your SoLV improvements over time.

Local SEO made easier with Local Falcon's local rank tracking and AI analysis tool

Input your locations, keywords, and scan settings, then let Local Falcon gather insights and provide AI recommendations for you.

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Who uses Local Falcon

Local Falcon is a versatile, multi-faceted local rank tracking tool that can benefit professionals in industries both large and small. Its self-explanatory visual format is endlessly adoptable and adaptable, with many convenient payment plans, it can be scaled to fit your organization's unique needs.

I use this tool every day. It's simple to set up, easy to schedule, and integrates smoothly with other platforms. The reports are packed with useful data that makes it easy to show clients exactly how things are performing. Plus, their live chat support makes getting help quick and convenient.

Manuel G.
SEO Consultant

How to use Local Falcon

Local Falcon offers features and functionalities that allow any business to gather information needed to improve local ranking and track competitors. Every location and business has unique needs. Local Falcon has developed a wide range of features to accommodate those needs and continues to expand on the functionality ensuring that you always have the best options available. 

Local Falcon users
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Falcon AI Local SEO Analysis and Recommendations

Local Falcon AI simplifies the world of local SEO, making it easy for businesses of all sizes to climb the ranks in search engine results. By analyzing key local search data, Falcon AI provides tailored recommendations that are both user-friendly and highly effective. With the addition of Falcon Assist, you gain a conversational AI companion, ready to offer personalized guidance and answer your local SEO questions in real time. Falcon AI and Falcon Assist will help you unlock the secrets to local search visibility and ensure that your business captures the attention of nearby customers. 

Why is Local SEO Crucial for Your Business?

Understanding, tracking and and optimizing your local SEO is more than just a good-to-have; it's essential for your business's long-term success. Local SEO is a specialized form of search engine optimization that focuses on increasing your business's visibility in local search results. Unlike traditional SEO, local SEO requires a unique set of activities, including optimizing your Google Business Profile, garnering reviews, and building local citations.

Why Should You Care about Local SEO?

  1. Targeted Local Searches: With the rise of "near me" searches and location-based queries, local SEO helps you appear when it counts most.
  2. Competitive Edge: As search engines continue to evolve, understanding your local SEO performance is key to staying ahead of competitors.
  3. Informed Decision-Making: Accurate local ranking insights enable you to make data-driven decisions, optimizing your local SEO strategy for better visibility and higher conversions.

By investing in local SEO, you're boosting your local visibility and setting a strong foundation for your overall online presence. So, don't wait; start tracking the results of your local SEO efforts regularly.

Why Local SEO is crucial

AI Search Visibility Tracking Platforms

AI Visibility Tracking & Search Engine Optimization 

AI is transforming how customers discover local businesses. ChatGPT has over 200 million weekly active users, Google AI Overviews are appearing in billions of searches, and new AI platforms launch regularly. If your business isn't visible in these AI-generated responses, you're missing a rapidly growing discovery channel.

Local Falcon is the industry's first local-focused generative engine optimization (GEO) platform, monitoring how your business appears across ChatGPT, Google AI Overviews, Gemini, Grok, and AI Mode. Our platform tracks brand mentions, analyzes competitor presence, and provides the data you need for effective AI search engine optimization.

Track Your Visibility Across All Major AI Platforms:

  • ChatGPT: Monitor brand mentions in the world's most popular AI assistant
  • Google AI Overviews: Track visibility in AI-enhanced search results
  • Gemini AI: Analyze presence across Google's integrated AI ecosystem
  • Grok: Capture real-time mentions in X's social AI discovery
  • AI Mode: Monitor performance in enhanced search experiences

With our proprietary Share of AI Voice (SAIV) metric and geo-grid visualization, you'll understand exactly how AI platforms present your business across every location in your service area.

Complete Local Visibility Requires Both Traditional and AI Tracking.

Your Map Pack position drives business today. But when ChatGPT recommends competitors or Google AI Overviews omit you, that's tomorrow's lost revenue. Track both for complete visibility.

Why AI Visibility Complements Traditional SEO

You've worked hard to rank in the Map Pack and organic results; that foundation remains crucial. But now there's a parallel discovery channel where millions of customers are getting AI-generated recommendations about local businesses.

The reality: A customer might see you at #1 in Google Maps, then ask ChatGPT for advice and get a completely different recommendation. Or Google AI Overviews might summarize local options without including your business, even though you rank well traditionally.

What You're Missing Without AI Tracking:

  • Which AI platforms mention your business (and which don't)
  • How AI describes your business vs competitors
  • What sources AI cites when discussing your industry
  • Opportunities to appear in more AI responses

Local Falcon brings traditional local rank tracking and AI visibility monitoring together, giving you the complete picture of your local search presence. Because winning at local SEO now means being visible everywhere customers search, traditional results, and AI conversations.

See All Tracking Features

Complete Local Visibility Tracking

Helpful For All Professionals

Local Falcon is the go-to platform for local visibility to improve ranking, monitor competition, find businesses, and enhance data. 

Report
Report
Monitor
Monitor
Prospect
Prospect
Sell
Sell
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Prospect

Source clients with Local Falcon. Perform competitor searches to identify low-ranking businesses in your target industries.

Get New Leads

Sell

Show clients what Local SEO looks like with presentation-ready reporting. grabbing their attention with multi-point map grids.

Close Deals

Report

Real-time reporting and ranking with Falcon AI analysis shows you how to outrank and outsell competitors to maximize Share of Local Voice(SoLv) and revenue.

See Ranking

Monitor

Falcon Guard keeps a watchful eye on the critical fields which make up your Google Business Profile. Our robust monitoring system tracks any edits or changes day and night. With this extensive coverage, you can rest assured that no important edits go unnoticed.

Stay Informed

You Can't Fix What You Can't See

In local search, visibility is viability. Local Falcon shows you (or your clients) where you stand, allowing you to monitor and manage your local SEO efforts more effectively.

Local Falcon allowed us to start local ranking tracking across multiple markets and thousands of locations. The insights help us to get a better understanding of the status and impact of SEO efforts.
Natalie Hufeland
Digital Marketing Agency Director
I like the variety of reports and features, along with the helpful support and easy-to-use interface.
Aarron A.
Marketing Consultant
Local Falcon is a game changer, this level of insight into local pack rankings is so much better than trying to track ranking with multiple zip codes.
Jara Moser
Director of Digital Knowledge (Healthcare marketing)
Local Falcon is more than just another SEO tool for us. It's a strategic partner that helps our clients outrank their local competition, and it's been an absolute game-changer for us.
Chris Dreyer
Rankings.io CEO
Local Falcon's detailed geo-grid and competitor reports make it easy to visualize GBP rankings, track improvements, and impress clients.
John S.
Marketing and Advertising Agency Co-Owner
Local Falcon is easy to use and provides valuable data for SEO audits to showcase to prospects.
Mike G.
SEO Agency Founder
A highly accurate Google Business Profile rank tracker with multi-location tracking, competitor insights, an API, and a free trial for easy testing.
Jayant G.
SEO Analyst
This local search tool from Local Falcon is fantastic. Great way to visualize how you rank in different parts of the city/town and track ranking over time.
Dave DiGregorio
Local SEO Analyst
The heat map and the AI analysis are the best.
Business Owner
Local Falcon is an intuitive, feature-rich tool with visual grid reports, seamless workflow integration, and excellent customer support.
Jason E.
Digital Marketing Agency Owner
Everyone here is really loving the data we receive from our first scan of all 2,239 locations nationwide using Local Falcon. The data we have collected has been eye opening.
Thomas C.
Automotive Industry Digital Director
Local Falcon is an innovative, easy-to-use SEO tool with seamless integration, reliable support, and frequent free upgrades that I use weekly.
Local Falcon's campaign feature centralizes map ranking reports, and the new MCP tools make sharing data with AI agents easy.
Marketing Director
Local Falcon is the original multipoint local rank tracker to monitor the coverage area strength of a Google Business Profile.
Google Platinum Product Expert and Local SEO Consultant
I use Local Falcon daily because it's easy to use, delivers data-rich reports, integrates smoothly, and offers quick live chat support.
Manuel G.
SEO Consultant
Super easy to use. Provides great information, and is reasonably priced!
Brent C.
Agency Owner
I like how the trend report shows client progress in Google Maps and how the tool is expanding into ChatGPT/Google Gemini.
Grek K.
Local SEO Agency Owner
"I've been using this product for three years. It's accurate and provides valuable insights. Helps me determine client rankings and competitor analysis."
Jonathan P.
Digital Marketing Agency CEO
I use Local Falcon to identify key players in a niche, see their Google presence and reviews, and spot optimization opportunities.
Local SEO Agency Owner
Local Falcon is indispensable for understanding and communicating local search rankings, offering accurate, visually clear insights for clients.
Mike F.
Business Consultant
Local Falcon makes tracking Google Business Profile rankings easy with accurate heat maps, recurring scans, and great support.
Tyron C.
Owner
Local Falcon provides comprehensive competitor intelligence with side-by-side comparisons and opportunity analysis.
I just signed up for a starter plan and ran my first campaign. Wow. It's amazing.
Michelle B.

Recent Articles

View All Articles 

Agencies live and die by reporting. Without the right rank tracker, you can't prove ROI, win new clients, or even trust your own SEO data. The challenge? Most tools aren't built for local search.

Tracking search rankings accurately, analyzing local search trends, and generating professional reports all play a critical role in helping clients improve their visibility. But with so many options available, how do you choose the best rank tracking software for agencies?

Let us introduce you to your all-in-one local rank tracking toolkit: Local Falcon, a powerful, flexible, and highly visual agency rank tracking tool designed specifically for SEO professionals managing local business listings for clients across industries and geographic areas.

In this guide, we'll explore why agency rank tracking software is crucial, what to look for in a rank tracking tool, and how Local Falcon provides the most comprehensive solution for tracking and improving local search rankings.

Why Agencies Need a Local Rank Tracking Tool

Whether you're managing SEO for a handful of clients or running large-scale campaigns across multiple locations, agency rank tracker tools provide the data you need to:

  • Measure client visibility: Track keyword rankings across multiple geographic locations to see where your clients stand.
  • Analyze competitor performance: Compare rankings against competitors to uncover opportunities for improvement.
  • Prove ROI to clients: Share clear, data-driven reports that demonstrate the effectiveness of your SEO efforts.
  • Win more business: Use agency rank tracking software to create compelling sales reports that highlight ranking gaps and potential improvements.

Without the right agency rank tracker software, you risk making decisions based on incomplete or inaccurate data. That's why it's crucial to invest in a tool designed specifically for agency rank tracking, one that provides accurate, location-based insights rather than generic, single-point ranking data.

What Makes Local Falcon the Best Rank Tracking Software for Agencies?

Not all rank tracking software for agencies is created equal. Many traditional rank tracker tools only provide limited insights, often showing a single ranking position per keyword. But local search rankings fluctuate based on a searcher's exact location, making it essential to use a rank tracking tool that provides a more detailed view.

1. Geo-Grid Rank Tracking for Local SEO Accuracy

Unlike many agency rank tracking tools that show a single ranking position, Local Falcon's geo-grid rank tracking provides a full, multi-point view of local search rankings. This allows you to see exactly how rankings vary across different areas, helping you and your clients understand true local search visibility.

The highly visual nature of geo-grid rank tracking also makes it easy to prove the value of local SEO services to clients. As your strategy and optimizations take effect, your clients can clearly see map pins on the grid turn from red or yellow to green as their rankings improve across target areas.

2. Comprehensive Competitor Analysis

Winning in local SEO isn't just about tracking your clients' rankings. Understanding the competition is equally important.

Local Falcon's agency rank tracker software provides detailed competitor insights and dedicated Competitor Reports, allowing you to compare rankings, analyze strengths and weaknesses, and develop data-backed strategies to outrank local competitors.

3. Automated Campaign Scans for Multiple Locations

Managing SEO for multiple clients and locations can be incredibly time-consuming, but Local Falcon's agency rank tracking software streamlines the process with Campaigns. Local Falcon's AI-integrated Campaigns allow you to track rankings and local SEO progress for multiple locations using the same scan settings.

4. White-Labeled, Professional Client Reports

Client communication is key to retention, and professional, easy-to-understand reports make all the difference. Local Falcon lets you generate white-labeled reports that highlight ranking trends, competitor insights, and progress over time. It's perfect for impressing clients and proving your agency's value!

5. Customizable Credit System to Fit Any Budget

Not every agency has the same budget, which is why Local Falcon's rank tracking software is built with flexibility in mind. The credit-based system lets you customize scan settings, such as radius, grid size, keyword selection, and scan frequency, so you can get the most value from the tool without overspending.

6. Sales Enablement for Winning New Clients

Local rank tracking isn't just a reporting tool; it's a sales tool! Many successful agencies use Local Falcon to create compelling reports that showcase potential clients' local ranking gaps. By demonstrating where a business is struggling in local search, you can make a stronger case for why they need your SEO services.

How To Use Local Falcon To Maximize Your Agency's SEO Success

Using Local Falcon's agency rank tracker is simple and effective. Here's how you can get started:

Step 1: Run a Geo-Grid Rank Tracking Scan

Start by entering a client's business information (you can connect a Google account to quickly import business locations) and selecting relevant local keywords.

Pro tip: Local Falcon's AI-driven suggested keywords feature can save you a ton of time here, providing keyword suggestions based on the business's categories, competitors, and local search trends.

Local Falcon will then generate a Scan Report for each keyword, featuring a geo-grid ranking map that shows exactly where a business ranks in different parts of its service area for each of those keywords.

Step 2: Identify Keyword & Competitor Opportunities

Use Local Falcon's agency rank tracking reports to analyze:

  • Which keywords your client ranks well for and where they need improvement.
  • How they compare to local competitors.
  • The best areas to target for optimization.

Local Falcon's built-in AI analysis and optimization recommendations make this a breeze!

Step 3: Automate Recurring Scans for Ongoing Insights

Set up automated tracking via Campaigns or Scheduled Reports to monitor progress over time, allowing your agency to track ranking trends and refine SEO strategies.

Step 4: Generate Client Reports to Showcase SEO Success

Turn ranking data into professional, white-labeled reports that make it easy for clients to see the impact of your SEO efforts.

After you've run multiple scans, Local Falcon will automatically generate several different report types in addition to the basic Scan Report and Competitor Report, including Trend Reports, Keyword Reports, and Location Reports. This gives you tons of different ways to share data with clients!

Step 5: Use Local Rank Tracking in Sales Outreach

Looking for a way to land new clients? Use Local Falcon to run scans on potential clients and highlight their ranking weaknesses. This is an incredibly effective strategy for cold outreach, lead generation, and pitching.

Why Local Falcon Is the Best Rank Tracking Tool for Agencies

If you're searching for the best rank tracking software for agencies, look no further than Local Falcon. With its AI-powered features, geo-grid tracking, automated reporting, competitor analysis, and flexible pricing, it's the ultimate solution for agencies managing local SEO campaigns.

  • See true local ranking variations with geo-grid scans.
  • Track competitors and gain a strategic advantage.
  • Automate recurring scans and manage multi-location clients easily.
  • Generate stunning, highly visual, white-labeled reports for clients.
  • Use local rank tracking data to win new business.

Stop relying on outdated or incomplete agency rank tracker software. Get the full picture of your clients' local rankings and take your local SEO services to the next level.

Try Local Falcon today and start delivering better local SEO results for your clients!

Frequently Asked Questions

What is agency rank tracking software?

Agency rank tracking software is a tool that lets digital marketing agencies monitor their clients' search engine rankings across multiple keywords, locations, and competitors. For local SEO, it's especially important because rankings can vary depending on the searcher's exact location.

Why do agencies need a rank tracker for local SEO?

Agencies use rank trackers to prove ROI, analyze competitors, and identify opportunities to improve visibility. Without one, it's nearly impossible to show clients accurate data about where they stand in local search.

What makes Local Falcon different from other agency rank trackers?

Most rank trackers only show a single ranking position per keyword. Local Falcon's geo-grid scans display rankings across multiple points in a service area, giving a true picture of local visibility. It also includes competitor analysis, automated campaigns, and white-labeled reporting, all features built specifically for agencies.

Does Local Falcon have AI-powered features?

Yes. Local Falcon includes AI-driven keyword suggestions, automated competitor insights, and optimization recommendations. These features save agencies time while providing smarter, data-backed strategies for improving client rankings.

How can agencies use rank tracking to win new clients?

Agencies can run scans on potential clients to highlight ranking gaps and missed opportunities. Showing this data in a visual, easy-to-understand format makes a compelling case for why a business should invest in local SEO services.

A Guide To Local Rank Tracking for Agency Professionals

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