Article KB90

How To Track Your Grok Visibility

Last updated on 11/27/2025, 3:08 PM

Local Falcon's Grok visibility tracking lets you see whether your business appears in local recommendations produced by Grok, X's conversational AI system. As Grok increasingly influences discovery within the X platform — especially for users seeking local suggestions, services, and places — tracking your business's Grok visibility is becoming essential.

Running a Scan for Grok Visibility

1. Sign in to Local Falcon

Log in at localfalcon.com.

2. Click "Quick Scan"

This allows you to run immediate Grok visibility tests.

3. Choose "Grok" from the data source dropdown

Use the data source selector at the top of the map to switch your scan data source to Grok.

4. Select the location you want to scan

Pick a saved business or import a new one.

5. Add local-intent queries

Grok tends to respond best to straightforward, conversational requests such as:

  • "What are the best tattoo shops near East [City]?"

  • "Who are the top roofers in [City]?"

  • "Where should I go for brunch in [Neighborhood]?"

  • "Are there any affordable car mechanics open late in [City]?"

Tip: Choose from the suggested keywords to get started, or use the Local Keyword Tool to generate a list of Grok-style search queries for your Grok visibility scan.

6. Customize your scan settings (optional)

Adjust the grid and radius to determine how wide Grok results are tested.

7. Run the scan

Click "Run Scan" to generate your Grok visibility report.

Understanding Your Grok Visibility Report

Grok Visibility Metrics

At the top of your report, you'll find:

  • ARP: Your average ranking where Grok mentioned your business.

  • ATRP: Your average ranking across all scanned points.

  • SAIV: How frequently Grok included your brand in recommendations that listed multiple businesses.

These provide a performance snapshot across your service area

Geo-Grid Scan Explorer

Each point on the map reflects Grok's local result for your chosen query:

  • 🟢 Green pins: Grok included your business.

  • 🔴 Red pins: Grok listed competitors but not you.

  • 🚫 Gray symbols: Grok provided no business-specific answer.

Click any pin to open a full response card showing:

  • Grok's complete answer

  • Every business mentioned

  • Any available citation information

Brands Mentioned

See all businesses mentioned in Grok results, along with:

  • Total mentions across the grid

  • ARP, ATRP, SAIV scores

  • Percentage of visibility

  • Competitive positioning

This helps identify which competitors dominate AI-driven recommendations.

Grok Source Information

Local Falcon lists the content sources Grok relied on, which may include:

  • Business websites

  • Public reviews and rating platforms

  • Social discussion threads

  • Local guides

  • Aggregated business directories

Improving your presence on these platforms can increase how frequently Grok recommends your business.