Article KB8

Why Local Falcon's Results Can Be Different From Other Rank Trackers

Last updated on 11/27/2025, 11:53 AM

Most traditional rank trackers make you choose a location to scan from, typically by entering a zip or postal code. They then choose one spot to scan from within that area, which gives you a general ranking idea. Local Falcon's geo-grid rank tracking, on the other hand, shows you hyperlocal ranking results for specific data points (map pins). Ranking results can be quite different with even a small amount of distance, so it's normal for the rankings you see in Local Falcon to differ from other, more generic rank trackers.

Keep in mind that normal fluctuations occur in Google results as well. A Local Falcon scan can be slightly different than the same same scan performed only a short time later. For example, things like a business's open hours affect rankings.