Local Falcon is a different way of visualizing ranking data in local search. Below is a list of answers to our most frequently asked questions. For even deeper learning, you can always check out our knowledge base as well.
Evaluates the quantitative aspects of a business's Google reviews, focusing on the frequency and total number of reviews. The RVS is composed of two equally weighted sub-metrics: Review Velocity and Total Reviews. Review Velocity Total Reviews Calculated by multiplying the Review Quality Score (RQS) and the Review Volume Score (RVS), resulting in a single percentage value that represents the overall strength of a business's online reputation. Local Falcon's AI Reviews Analysis reports contain detailed insights drawn from every last word in customer reviews, so the strategic suggestions it provides could be related to anything that customers have mentioned. For example, a report might suggest providing additional training, coaching, or mentorship to improve staff skills. Or, it could suggest implementing a client portal on your website to streamline communication. There's really no limit to what tips the AI can provide — if reviews mention an issue, the AI Reviews Analysis will suggest ways to fix it to improve sentiment about your business! Focuses on the qualitative aspects of a business's Google reviews, taking into account three key sub-metrics: rating percentage, responded to percentage, and review freshness. Rating Percentage Responded to Percentage Review Freshness Yes, every AI Reviews Analysis Report includes analysis of your top three competitors' reviews. This allows you to quickly compare your review sentiments and identify opportunities to improve your business's offerings and service compared to competitors. Ultimately, this can go a long way towards helping you outrank them and achieve better overall visibility in local search.
Measures the average number of reviews per month, with a maximum score achieved by maintaining an average of 10 reviews per month in the last 90 days.
Considers the cumulative number of reviews a business has received, with a minimum of 50 total reviews required to earn the maximum score.
We use an exponential decay function to emphasize high ratings: 5 stars get 100%, 4.5 stars get 95%, 4 stars get 80%, 3.5 stars get 50%, and 3 stars or below get 0%.
Responding to every review, regardless of rating, shows that a business values its customers' feedback. The score rewards businesses that actively respond to a high percentage of reviews, with a 100% response rate receiving the maximum score.
Fresh reviews provide an up-to-date view of a business's quality. We use an exponential decay function to calculate the score: reviews from the last day get 100% weight, within a week get 80%, and those older than 30 days get minimal weight.